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Michigan's Largest Celebration of Bavarian Heritage

Frankenmuth Bavarian Festival

Visitors to the Bavarian Festival are invited to celebrate German heritage through Bavarian music played by authentically dressed German bands, watch two parades, enjoy the local schuhplattler dancers Da Frankenmuda Fratz'n, and dance music. Venues sell many varieties of German foods and desserts, along with imported and domestic beer.

Each year, thousands of people enjoy the annual Sunday Bavarian Festival Parade, usually featuring over 100 entries including marching bands, decorated floats, dance clubs, visiting dignitaries, entertainers, royalty, and that year's newly crowned Bavarian Princess and her Court.

The History

"Top 5 Festivals in the State of Michigan"

- voted by AAA's Michigan living magazine

Festival Roots Timeline

Past CEC Presidents

"Bavarian Beer Buckets" were introduced in 1979. The buckets were provided with a sealed lid and limited to two per person. Over 33,000 buckets were sold at 50 cents each.

1979

 The event outgrew the parking lots of the Main Street restaurants and moved to what is now Heritage Park located at 601 Weiss Street. Frankenmuth celebrated it's 125th anniversary in style with the opening of Heritage Park which now features 4 picnic pavilions, 3 ball diamonds, playgrounds, sand volleyball courts, basketball court, riverwalk pathway (0.9 miles) and several facilities for numerous additional festivals. The year had an estimated 80,000 people attend the Sunday Bavarian Parade. The parade lasted for over an hour and one-half with 99 units entered. Michigan Governor William Milliken walked the entire route. Nearly 2000 chicken dinners were served on Sunday by the American Legionaries from post 150 using a newly constructed barbecue pit they built and donated to the City of Frankenmuth.

A significant change for the 20th anniversary of the Bavarian Festival was changing the route of the annual Sunday parade. The parade had marched north along Main Street but the direction was changed to march south that year. The route remained that way until 1995 when it switched back to a south to north direction. In 1998, the parade reverted back to a north to south route along Main Street.

1970

Kathy Uebler was crowned the first Bavarian Princess and the Bavarian Festival was themed "Bavarian Memories." 


1963

The Frankenmuth Civic Events Council was chartered. The CEC is comprised of members of each civic organization in Frankenmuth to run the Bavarian Festival. The CEC then administers and disperses the funds raised during the Bavarian Festival to many non-profit groups. In addition, the CEC distributes funds to support three annual collegiate scholarships and cultural exchanges between Guzenhausen Germany and Frankenmuth.

1962

The inaugural event. The brainchild of William "Tiny" Zehnder and his wife Dorothy. The initial event was planned as a celebration of the grand opening of the Bavarian addition of Fischer's Hotel. The first Bavarian Festival Parade was held in 1961 with an estimated 10,000 people in attendance. 

1959

A look at the historical highlights and evolution of the Bavarian Festival

from year to year

The 25th anniversary of the Bavarian Festival was celebrated in 1983. Featured was an appearance by Miss America Debra Sue Maffet, family farm tours, and kayak races.

1983

The 40th Anniversary Celebration. The Civic Events Council produced a booklet, slide, and video presentations as well as artifact displays to help preserve the history of the first five years when the "Bavarian Folk Festival" took place along Main Street. 

1998

The first Richard G. Krafft Jr. Award which was presented to Dick Krafft in recognition of countless hours volunteered to the Bavarian Festival. The Award then became an annual presentation to honor someone behind the scenes who gave hours of blood, sweat, and tears at Heritage Park to help make the festival successful. These are the people out of the limelight who just always show up, do their job, and don’t expect anything in return.

2002

The grand opening of the 28,500 square foot Harvey E. Kern Community Pavilion and it has become a focal point of Heritage Park and center piece for the Bavarian Festival. Today, visitors of all ages flock to Frankenmuth's downtown Main Street area to enjoy the many shops and dining establishments available.


2005

The festival returned to its roots this year, moving back downtown.

2017

The addition of the free Friday Night Street Party. People were free to have a cold beverage on Main Street while enjoying bands, kids activities and the Zip Line down Main Street. A special Princess Coronation Dinner was held at the Bavarian Inn. The 60th Anniversary brought out many Past Princesses and courts along with Past Presidents for the Sunday Parade.

2018

The festival suffered from the effects of the COVID-19 pandemic and like many festivals across the country, it was canceled. With the State of Michigan opening up slightly by the time of the canceled festival, The Roosters of the Frankenmuth Jaycees continued the tradition of the Chicken BBQ to give people an opportunity to get out of the house and enjoy a meal. A group of past presidents came up with a small, impromptu five unit parade that traveled through the neighborhoods of town giving people an opportunity to enjoy the day with family and friends.

2020

The Frankenmuth Bavarian Festival returned with enthusiasm! After a year on hiatus, the bands sounded a little louder, the beer tasted a little better, and guests smiled a little more.

2021

2024 - Brooke Chaffee
2023 - Olivia Howard
2022 - Jeff Titsworth
2021 - Tanya Quackenbush
2020 - Tanya Quackenbush
2019 - Tom Quackenbush
2018 - Tom Quackenbush
2017 - Russ Uphold
2016 - Trisha Way
2015 - Trisha Way
2014 - Brent Weiss
2013 - Brent Weiss
2012 - Amanda (Cormier) Weiss
2011 - Juli Burns
2010 - Dan Martuch
2009 - Marty Wenzel
2008 - Brett Blegen

Civic Events Council Past Presidents

2007 - Rollie Wenzel
2006 - Wayne Cormier
2005 - Jon Blegen
2004 - Kim Webb
2003 - Scott Wenzel
2002 - Craig Fick
2001 - Frank Frysh
2000 - Willy Rummel
1999 - Sue Hadaway-Slivinski
1998 - Jerry Thompson
1997 - Greg Rummel
1996 - John Compton
1995 - Joe Cramer
1994 - Jim Herzog
1993 - Sally Van Ness


1992 - Dennis Krafft
1991 - Ruth Abraham
1990 - Tom Zuellig
1989 - Michael Fassezke
1988 - Elva Kehrberg
1987 - Jerry Stanton
1986 - Tom Jaffke
1985 - Bill Varney
1984 - John Deterding
1983 - Jerry Vanderveer
1982 - Chuck Downey
1981 - Charlie Nickless
1980 - Jim Williams
1979 - Don Mahlmeister
1978 - Ron Hildner
1977 - Ted Luzenske

1976 - George Andrew
1975 - Bill Speer
1974 - Arnold Krueger
1973 - Richard Krafft
1972 - Jack Otter
1971 - Allen Nickless
1970 - Oscar Huber
1969 - Eric Wessborg
1968 - Tom Conzelmann
1967 - Dr. Robert Protzman
1966 - Gene Schmidt
1965 - Richard Schluckbier
1964 - Harry Boesnecker
1963 - Jack Friebe
1962 - Charles Kern
1961 - Howard Mueller

The idea of founding Frankenmuth was first fostered due to a German missionary named Frederick Wyneken working in the states of Indiana, Ohio, and Michigan. In 1840, he wrote an appeal to all the Lutherans in Germany for help, telling them of the hardships of the German pioneers in his region and of their lack of pastors, churches, and schools.

This appeal struck the heart of Wilhelm Loehe, pastor of the country church in Neuendettelsau, Mittelfranken, Kingdom of Bavaria. Loehe was a popular and influential preacher in his time because of his strict adherence to church doctrines at a time when rationalism was more commonly preached. He organized a mission society, still operating today, and began training teachers and pastors for work in the United States. His idea, formulated in 1844, was an experiment to send a mission congregation with a dual purpose: to give spiritual comfort to the German pioneers in the Midwest, specifically the Saginaw Valley, and to show the native Indians in the area “Wie gut und schön es ist Jesus zu sehen” (how good and wonderful it is to see Jesus).

The Vision for Frankenmuth

Loehe wrote the pastor of a Swabian settlement in Michigan to recommend a site for his mission colony. He approved the location along the Cass River in Michigan, naming it “Frankenmuth”. The German word “Franken” represents the Province of Franconia in the Kingdom of Bavaria, and the German word “Muth” means courage, thus the city name Frankenmuth means “courage of the Franconians”. Thirteen people, mostly farmers from the area around Neuendettelsau (eight were from Rosstal) volunteered to form the colony. Loehe selected Pastor August Craemer, a graduate of Erlangen University who was, in 1844, teaching German at Oxford, England, to train to be the mission colony’s pastor and leader.

The colonists had meetings during the 1844-45 winter to discuss the founding of their colony and to set down their congregation’s constitution. It defined the colonists’ responsibilities to each other and the church, and it outlined the colony’s government. Frankenmuth was to be an exclusively German-Lutheran community, and the colonists pledged to remain loyal to Germany and faithful to the German language.

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The emigrants departed from Nuernberg on April 5, 1845 and traveled by foot, wagons, and trains to Bremerhafen, where they bought the provisions for their voyage. On April 20 they boarded the CAROLINE, where four engaged couples in the party were married, since they hadn’t been able to satisfy the strict German marriage law requirements. The trip began with a bad start, as the drunken captain steered the ship into a sand bank of the Weser River. Because of winds and storms, they had to sail around Scotland instead of through the English Channel.

Their journey across the Atlantic encountered violent storms, seasickness, a nightmare collision with an English trawler, and undesirable winds which drove the ship north into icebergs and dense fog for three days. The ship was damp and overcrowded, and their food became stale.

The Journey to a New Land

Toward the end of the journey almost everyone in the group contracted smallpox, and a child in the party died from it. They reached New York Harbor on June 8, after 50 days of sailing.

To reach Michigan, they took a steamboat, a train (which collided with a coal train, giving them only slight injuries), and another steamboat. They took another steamer to Detroit and then a sailing ship on Lake Huron for a week-long trip to Bay City. From there they had to pull the ship 15 miles up the Saginaw River to Saginaw, where they stayed until their exact settlement site was chosen. They were objects of curiosity to the French and English of the city because of their Franconian dress and habits.

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Pastors Loehe and Craemer wanted everyone to build their homes together near the church, so that the group would remain intact and organized in the manner of German villages. The colonists disagreed, and all decided to live on their own 120 acre farms which they would clear.

While the first settlers were erecting their log houses, Pastor Craemer began to visit the Chippewa Indians in the area to interest them in a mission school for their children. But there were unanticipated problems. Before the colonists had arrived in Saginaw, they knew nothing of the Indians’ appearance, behavior, culture, or language. The Indians were already leaving the Frankenmuth area in search of better hunting grounds away from the cleared lands of the white man. Efforts to change their nomadic habits to “Germanize” and “Lutheranize” them weren’t very successful. By 1847, most of the area’s Indians lived along rivers 30-80 miles west. In total, about 35 Indians were taught and baptized into St. Lorenz Church. Although the Indian mission in Frankenmuth closed, the immigrant congregation continued to grow and prosper.

A few of the colonists walked to the future settlement region to examine the land. They selected a slightly hilly area which reminded them of the native Mittelfranken and built a rough shelter there. On August 18, almost four months after they had left Bremerhafen, the 15 colonists packed their belongings in an oxcart and walked about 12 miles through forest, thickets, and swamps to Frankenmuth.

They purchased 680 acres of Indian Reservation land from the federal government for $1,700.00. The colonists were often weakened with malaria while working at clearing the forest. A combination church-school-parsonage log cabin, built in the center of the land tract, was completed before Christmas day. The church was named St. Lorenz, after their mother churches in Neuendettelsau and Rosstal. The settlement, however wasn’t developed exactly according to Loehe’s original plan.


Building Frankenmuth

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In 1846 a second group of about 90 emigrants journeyed to Frankenmuth. Loehe complained about the large number, because he felt that many didn’t have the missionary cause at heart. Many of these people came from the Altmuehl region of Bavaria (20 were from the city of Rosstal). After seven weeks of stormy sailing, they reached New York Harbor. Two and a half weeks later they reached Frankenmuth, traveling the same route as the 1845 group. This second group had a more difficult time traveling through U.S. cities, since none of them spoke any English. Upon reaching the Frankenmuth clearing, they were deeply disappointed. One settler wrote home, “The most miserable village in Germany has palaces by comparison.”

These colonists also bought land and began to clear the trees and build homes. Many of them would lead in the development of St. Lorenz Church and especially the business community of Frankenmuth. A log church was completed by December 26, 1846. The town developed about a mile east of the church and initial settlement in 1847, where a dam and mill were built on the Cass River.

Encouraged by the success of the Frankenmuth settlement, Pastor Loehe also organized three other colonies in Michigan. Frankentrost, about six miles north of Frankenmuth, was founded in 1847 by about 22 families. Loehe’s purpose was not another mission colony, but rather to cluster German Lutherans together in Michigan.

Expansion and Legacy

Farms were set up in long, narrow strips along one road so that all the houses could be built close to each other, more like a German “dorf.” Frankenlust, 22 miles north of Frankenmuth, was settled in 1848 for the same reason as Frankentrost. Loehe’s fourth colony, started in 1850, had a different purpose: to help poor and/or unmarried Germans to lead new and better lives. Frankenhilf, called Richville today, is about 9 miles northeast of Frankenmuth. Originally, Loehe planned it as an industrial center for high employment, but farming prevailed after the forests were cleared.

All the settlements grew as farms replaced the pine forests. Immigration continued through the end of the 19th century as friends and relatives of settlers joined them in Michigan. Many were craftsmen and businessmen who continued their same trades here. Frankenmuth established a reputation for its flour, saw and woolen mills. They also produced beer, cheese, and sausage. A half dozen hotels served travelers. Agricultural and self-sustaining businesses were the norm.

Great changes were in store after World War II. The development of the interstate highways led the community into the tourism industry and the town capitalized its assets. Local pride in its government, schools, and civic organizations led the town in the 1960’s through the 1980’s to become a “bedroom” community for families. Economic and civic vitality serve the community as it prides itself on believing that all businesses have to work together. Cohesiveness and mutually agreed upon goals allow the city to face the future with confidence. For more information on the history of Frankenmuth, visit the Frankenmuth Historical Museum.

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